Perfectly timed given Auckland’s unpredictable weather, BLUNT has launched their latest, super cool collaboration with Sydney artist Nathan Johnson of Blacklist Studios.
The fourth collaboration with an artist in the last year, BLUNT continue to show their commitment to championing emerging talent through creative design.
Johnson is known for his unique hand-drawn typographic style, and his expertise lies in creating limited edition art prints, working with a range of local and international clients across fashion, music and interiors. Throughout the design process, Johnson draws a lot of his inspiration from love, which you will find layered into many of his pieces; his latest work with BLUNT is no exception.
Taking the classic design of the umbrella and using it to create a monochromatic masterpiece, Johnson was able to stay true to his creative formula whilst speaking to the unique and playful nature of the brand. “Designing the artwork to feature on the umbrella was like similar to a lightbulb moment,” he says. “BLUNT have taken a product we all use and transformed it into something ground-breaking from a design and aesthetic point of view, so I knew my work had to complement that.”
“A lot of my work is monochromatic, so creating an umbrella felt most natural for me if it was classic and not too bright. I wanted to create an artwork made up of words, but at the same time, the words go together to create a graphic element rather than a bunch of words you felt like you needed to read every line. So it’s fun and not too serious,” he adds.
Having worked with a number of internationally renowned brands, aligning with BLUNT was an obvious choice for Nathan. “The team at BLUNT have been incredible to work with as they gave me complete creative control, which is so important as an artist.”
When it came to choosing their next collaborator, BLUNT were excited at the prospect of joining forces with Blacklist, expanding their already impressive list of collaborators.
"Our limited-edition collaborations tell a story. Nathan’s unique typographic style and narrative inspired by the ocean felt like the perfect fit to create an extra special story for our fans."
"We knew instantly that Nathan’s iconic style would work seamlessly as a piece of art, one that could travel with you on all occasions no matter the weather. We are very excited to bring Nathan’s work to life on a completely new canvas."
The BLUNT x Blacklist collaboration is available in two styles, the BLUNT Metro for $129 NZD and BLUNT Classic for $149 NZD.
The full range of BLUNT Umbrellas are available to purchase online at www.bluntumbrellas.co.nz
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Published 5 November 2021