Advertise with Ponsonby News

It is never too early to plan advertising for 2022. Book SEPTEMBER Ads now...


Ponsonby people are 52% Female and 48% Male - the median age is 35.

Ponsonby people live in 11,040 dwellings across the Western Bays (Arch Hill, Freeman’s Bay, Grey Lynn, Herne Bay, Ponsonby, St Mary’s Bay and Westmere).

Ponsonby people have good household income - the median income is $121,555 per annum. 25% have a household income of $160,000.

Ponsonby people love their homes - 85% are home owners.

Ponsonby people are well educated - 70% have a University Qualification.

Ponsonby people are well travelled - 59% are planning a trip overseas within the next 12 months.

Our advertising rates are extremely good value and these haven't been increased since November 2010. These will be reviewed shortly.

Several people (not locals) have asked if they are able to advertise with us – given they are based outside Ponsonby. Being Ponsonby, we love strip shopping however we welcome all advertisers into the pages of Ponsonby News. 

New advertisers may be asked to prepay.

Forward Features 2022

FebruaryMaintaining Good Health + Active Older Lifestyles
MarchWestmoreland Street Precinct + Art and Design + Autumn fashion
AprilApartment Living
MayBars, Cafes & Restaurants + Celebrating Our Local Hospo Heroes
JuneWinter Getaways
JulyThe Curious AF Bottle Shop + Winter Entertainment
AugustMotoring & Transport
SeptemberThe Real Estate Market
OctoberSport & Fitness + Working from Home
NovemberOutdoor Living & Renovations
December/JanuaryChristmas Gifts & Entertaining over the Festive Season + Property Investments

Rate Cards And Specifications

Premium First Third

Run of Paper

You can click on the price to enquire about it in the form below this table. Rates exclude GST.
Size Black & White Colour Width x Height Orientation
1/2 Page $825.00 $955.00 190mm x 130mm Landscape
1/2 Page $825.00 $955.00 93mm x 272mm Portrait
Full Page $1425.00 $1555.00 190mm x 272mm Portrait
Double Page $2565.00 $2935.00 420mm x 297mm Portrait
1/8 Page $235.00 $345.00 93mm x 60mm Landscape
1/4 Page $465.00 $565.00 93mm x 130mm Portrait
1/4 Page $465.00 $565.00 190mm x 60mm Landscape
1/3 Page $525.00 $635.00 190mm x 90mm Landscape
1/2 Page $685.00 $795.00 190mm x 130mm Landscape
1/2 Page $685.00 $795.00 93mm x 272mm Portrait
Full Page $1185.00 $1295.00 190mm x 272mm Portrait
Double Page $2135.00 $2445.00 420mm x 297mm Portrait

Double-page spread

Bleed - 426mm x 303mm
Trim - 420mm x 297mm
Image area - 190mm x 272mm (per page)
Gutter area - approx 4mm either side when glued

Full page

Bleed - 216mm x 303mm
Trim - 210mm x 297mm
Image area - 190mm x 272mm

Special positions

Inside front cover (full page) - $2,500.00; As a double-page spread - $4,500.00
Page 3 (full page) - $2,500.00
Outside back cover - $2,500.00

Any requested, or guaranteed positions are subject to a 20% premium.


For advertising campaigns of six issues or more, advertisers receive their advertisements in full colour, but at the black & white rate.
Please note we do not pay advertising agencies commission on these rates.

Alchemy Media Advertising Terms and Conditions

If you're thinking of booking an ad with us, please have a read through our Advertising Terms & Conditions.

Enquire now

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Distribution Area

Publishing Dates 2022

FebruaryFriday, 4 February
MarchFriday, 4 March
AprilTuesday, 5 April
MayWednesday, 4 May
JuneFriday 3 June
JulyThursday, 23 June
AugustFriday, 5 August
SeptemberFriday, 2 September
OctoberFriday, 7 October
NovemberFriday, 4 November
December/JanuaryFriday, 2 December


New advertisers (or existing advertisers who supply new advertising copy) must supply a proof by post to PO Box 47-282, Ponsonby to show how their advertisement should print.

Advertising Copy/Artwork must be supplied as a 300 dpi PDF and will incur a $75+GST charge if it is not supplied as a PDF.

If you need us to produce your advertisement, we will need your logo, any photos and text to be emailed. We charge $70+GST per hour to design any size advertisement. If there are any minor alterations to any existing advertisements we charge $35+GST.


Our booking and material deadline is the 20th of the month prior to publication - this is subject to change, please see below for material deadline dates for 2019. Any advertising material arriving after deadline may be subject to a 20% surcharge.

We publish on the first Friday of each month, excluding January.


2022 material deadline dates:

February, Thursday 20 January

March, Monday 21 February

April, Tuesday 15 March

May, Wednesday 20 April

June, Friday 20 May

July, Monday 20 June

August, Wednesday 20 July

September, Saturday 20 August

October, Tuesday 20 September

November, Thursday 20 October

December/January, Sunday 20 November