New innovative product range reflects Ārepa’s continued strong investment in R&D
Ārepa, functional food pioneers dedicated to making brains work better through nutrition, has today launched the Brain Powder Range – a trio of innovative, neuroscientist-formulated powders designed to support daily brain performance, energy, and gut-brain harmony.
Developed by Ārepa’s in-house Neuroscientists, each product has a base of Ārepa's clinically proven Neuroberry® Blackcurrant. The range includes three powerhouse formulations, each tailored to address key aspects of daily life where your brain may need to be at its best:
● The Brain x Energy Powder: SUPPORTS DAILY BRAIN HEALTH & ENERGY PRODUCTION† Ignite inner drive with a brain-first blend featuring Creatine Monohydrate, L-theanine, and essential B-vitamins. This raspberry and blackcurrant-flavoured formulation supports energy metabolism, mental performance and fights fatigue – perfect for those pushing boundaries without the crash. Feel the steady surge that keeps you productive, optimistic, and ready to conquer.
● The Brain x Gut Powder: BENEFITS GUT HEALTH IN 7 DAYS† Harness the revolutionary gut-brain axis with Bimuno® GOS prebiotic fiber, inulin, Neuroberry and L-theanine. In just 7 days of daily use, it nurtures a balanced microbiome, promotes digestive wellbeing, and bolsters psychological function. Strawberry blackcurrant delight in every scoop, this formula reminds us that a happy gut fuels a clearer, more resilient mind – turning everyday challenges into opportunities for growth.
● The Brain Powder 2.0: DAILY BRAIN HEALTH & MENTAL PERFORMANCE† Elevate your baseline with a calm, focused foundation built on Neuroberry® Blackcurrant,
● Enzogenol® Pine Bark Extract, L-theanine, Magnesium, and a B-vitamin blend. This blackcurrant-infused essential supports neurological function, mental clarity and focus, all while reducing tiredness and fatigue. It's the daily ritual that empowers you to think bigger, create bolder, and live with confidence.
“We created this new range of products to make our mission practical and to help more people feel better,” said Zac Robinson, co-founder of Ārepa. “Take evidence-backed science, listen closely to customers, and remove any friction for them. Make it one scoop, offer better flavour, and make it easy to mix. The Original is for every day use, Brain + Gut for those who want a prebiotic option, and Brain + Energy for active routines. The goal is simple, to help people feel sharper today and more confident for a lifetime.”
Priced accessibly and available now at drinkarepa.com, the Brain Powder Range comes in convenient 280g plant based recyclable tubs. Mix effortlessly into water, smoothies, or yogurt for seamless integration into your routine. Subscriptions offer up to 25% savings, ensuring consistent support for your brain's brightest future.
Ārepa is for brains. Founded on the belief that better brains lead to better lives, we combine patented New Zealand botanicals with proven neuroscience to deliver natural, effective solutions for cognitive health. From our Neuroberry®-infused products to educational initiatives, we're committed to inspiring a global movement where people engage with their brains as deeply as their bodies. Join the revolution at drinkarepa.com.
**† Consuming Ārepa helps support your brain and energy levels as it contains essential Vitamins such as B5 to support mental performance, and B6, B9, and B12 which contribute to normal psychological function. Also includes 100% of your daily Vitamin C intake which reduces tiredness and fatigue while helping to support normal neurological function.
†Ārepa helps support your gut health as it contains 1.37g per serve of Bimuno® GOS that is scientifically shown to improve gut microbiome composition and benefit gut health within 7 days of daily use. Ārepa also supports brain health with vitamin B5 contributing to normal mental performance and B6, B9 and B12 contributing to normal psychological function. Plus, our Neuroberry® blackcurrants contain a high vitamin C content to support normal psychological and neurological function. Consume as part of a healthy and varied diet.
†Consuming Ārepa helps support your brain health as it contains essential Vitamins such as B5 to support mental performance, and B6, B9, and B12 which contribute to normal psychological function. Also includes 100% of your daily Vitamin C intake which reduces tiredness and fatigue while helping to support normal neurological function.**