Blair Haddow: Dozens of sales for leading Ponsonby residential real estate agent in 2023

But one scenario stands out in particular.

It has been another great year of sales successes for leading Greater Ponsonby residential real estate salesperson Blair Haddow of Bayleys Ponsonby.

But it was a trio of sales – all directly linked to each other – which really stood out for Blair Haddow in 2023. The cascading catalogue of sales began when Blair was approached by the owner of the fully modernised four-bedroom residence at 25 Hackett Street in St Marys Bay. Blair had previously sold the property to the vendor.

After ‘working’ his extensive database of buyers, Blair sold the luxurious high-end Hackett Street home to a new owner who was ironically upsizing their living space, and was willing to pay in the region of $7 million for the privilege of owning the abode.

“Most real estate agents profess that they have databases. What they really have is a name, an email address and a phone number from someone who came through one of their open homes,” confides Blair.

“Conversely, I know who on my database will be the most likely buyers for properties which I market, and I tailor the viewing schedule accordingly. The results speak for themselves.”

The Hackett Street purchaser subsequently entrusted Blair with marketing and selling their three-bedroom/two-living room townhouse in Herne Bay’s Kelmarna Avenue. Blair again ‘worked’ through his database to find out who specifically wanted a property of this configuration and location. In conjunction with marketing through the media, Blair found the perfect potential purchasers.

There was just one issue for the buyers… they had to sell their current home at 60 Sussex Street in Grey Lynn to fund the purchase of Kelmarna Avenue. Again, Blair and Bayleys Ponsonby were entrusted with getting a deal done.

So come the big auction day, the Sussex Street home was top of the list for the day’s proceedings. For the Kelmarna Avenue deal to go ahead, the four bedroom, three bathroom, fully modernised Sussex Street villa with an in ground swimming pool in the back yard had to sell under the hammer. So, no pressure then for Blair and the Bayleys auction team. Yeah, right!

Utilising his finely honed marketing and negotiating skills, Blair and his Bayleys Ponsonby team achieved a sale under the hammer.

Cashed up and confident, two auctions later the sellers of Sussex Street were back in the auction room – this time as buyers for Kelmarna Avenue. Buoyed with the result 15 minutes earlier, the couple bid with confidence and soon after walked away as the new owners of the luxurious home.

The memorable trifecta of domino sales was just some of the 30 successful transactions Blair Haddow has concluded this year – marketing everything from an $800,000 apartment, through to a magnificent, stylish $7 million residence. Blair’s sales success rate tracks at more than 90% – making him the envy of real estate agents throughout Auckland’s inner-west precinct.

Blair comments that the weeks since the General Election in October have seen a marked lift in confidence amongst home buyers – both owner/occupiers and investors – looking to purchase in the area. Investors in particular have been openly telling Blair how enthused they are by the pending changes to residential investment property criteria – most notably the gradual reinstatement of interest payment deductibility.

With the yuletide festive season looming, Blair Haddow is now wishing all his clients – both past and present – a very Merry Christmas, and a well-deserved and relaxing New Year holiday break.

“I’m staying local in the back yard and beside my swimming pool in St Marys Bay over the holiday period, so if anyone wants to catch up and talk property, give me a call,” smiled Blair.

“What I can say though, is that if anyone is thinking of taking their home to market in Ponsonby, in 2024, call me now, as we’re making an early start to the new year, and I have campaigns lined up already which will go live in the third week of January.”

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Published: November 2023