Advertise with Ponsonby News

It is never too early to plan advertising for 2024. Book AUGUST Ads now...


Ponsonby people are 52% Female and 48% Male - the median age is 35.

Ponsonby people live in 11,040 dwellings across the Western Bays (Arch Hill, Freeman’s Bay, Grey Lynn, Herne Bay, Ponsonby, St Mary’s Bay and Westmere).

Ponsonby people have good household income - the median income is $121,555 per annum. 25% have a household income of $160,000.

Ponsonby people love their homes - 85% are home owners.

Ponsonby people are well educated - 70% have a University Qualification.

Ponsonby people are well travelled - 59% are planning a trip overseas within the next 12 months.

Our advertising rates are extremely good value and these haven't been increased since November 2010. These will be reviewed shortly.

Several people (not locals) have asked if they are able to advertise with us – given they are based outside Ponsonby. Being Ponsonby, we love strip shopping however we welcome all advertisers into the pages of Ponsonby News. 

New advertisers may be asked to prepay.

Forward Features 2024

FebruaryMaintaining Good Health
MarchApartment Living: All you need to know about this lifestyle
AprilApartment Living - Part 2 + Autumn Beauty & Fashion
MayCelebrating Our Local Hospo Heroes + Eat Drink Love Ponsonby
JuneWinter Getaways & Short Breaks
JulyWinter Wellness + Winter Celebrations
SeptemberThe Real Estate Market
OctoberVintage & Recycling Fashion
NovemberOutdoor Living + Plant-based lifestyles
December/JanuarySummer Reading + Fashion + Planning for Christmas

Rate Cards And Specifications

Premium First Third

Run of Paper

You can click on the price to enquire about it in the form below this table. Rates exclude GST.
Size Black & White Colour Width x Height Orientation
1/2 Page $825.00 $955.00 190mm x 130mm Landscape
1/2 Page $825.00 $955.00 93mm x 272mm Portrait
Full Page $1425.00 $1555.00 190mm x 272mm Portrait
Double Page $2565.00 $2935.00 420mm x 297mm Portrait
1/8 Page $235.00 $345.00 93mm x 60mm Landscape
1/4 Page $465.00 $565.00 93mm x 130mm Portrait
1/4 Page $465.00 $565.00 190mm x 60mm Landscape
1/3 Page $525.00 $635.00 190mm x 90mm Landscape
1/2 Page $685.00 $795.00 190mm x 130mm Landscape
1/2 Page $685.00 $795.00 93mm x 272mm Portrait
Full Page $1185.00 $1295.00 190mm x 272mm Portrait
Double Page $2135.00 $2445.00 420mm x 297mm Portrait

Double-page spread

Bleed - 426mm x 303mm
Trim - 420mm x 297mm
Image area - 190mm x 272mm (per page)
Gutter area - approx 4mm either side when glued

Full page

Bleed - 216mm x 303mm
Trim - 210mm x 297mm
Image area - 190mm x 272mm

Special positions

Inside front cover (full page) - $2,500.00; As a double-page spread - $4,500.00
Page 3 (full page) - $2,500.00
Outside back cover - $2,500.00

Any requested, or guaranteed positions are subject to a 20% premium.


For advertising campaigns of six issues or more, advertisers receive their advertisements in full colour, but at the black & white rate.
Please note we do not pay advertising agencies commission on these rates.

Alchemy Media Advertising Terms and Conditions

If you're thinking of booking an ad with us, please have a read through our Advertising Terms & Conditions.

Enquire now

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Distribution Area

Publishing Dates 2024

FebruaryFriday, 2 February
MarchFriday, 1 March
AprilFriday, 5 April
MayFriday, 3 May
JuneFriday 7 June
JulyFriday, 5 July
AugustFriday, 2 August
SeptemberFriday, 6 September
OctoberFriday, 4 October
NovemberFriday, 1 November
December/JanuaryFriday, 6 December


New advertisers (or existing advertisers who supply new advertising copy) must supply a proof by post to PO Box 47-282, Ponsonby to show how their advertisement should print.

Advertising Copy/Artwork must be supplied as a 300 dpi PDF and will incur a $75+GST charge if it is not supplied as a PDF.

If you need us to produce your advertisement, we will need your logo, any photos and text to be emailed. We charge $70+GST per hour to design any size advertisement. If there are any minor alterations to any existing advertisements we charge $35+GST.

Deadlines 2024

Our booking and material deadline is the 20th of the month prior to publication - this is subject to change, please see below for material deadline dates for 2024. Any advertising material arriving after deadline may be subject to a 20% surcharge.

We publish on the first Friday of each month, excluding January.


2024 material deadline dates:

February, Saturday 20 January

March, Tuesday 20 February

April, Wednesday 20 March

May, Saturday 20 April

June, Monday 20 May

July, Thursday 20 June

August, Friday 19 July

September, Tuesday 20 August

October, Friday 20 September

November, Sunday 20 October

December/January, Wednesday 20 November