Successfully established in Auckland’s retail scene as a contemporary crystal retailer incorporating ethical crystals with bespoke New Zealand made products, mindfulness practices and events, ASH&STONE recently relocated to its new premises at 3 Redmond Street, Ponsonby.
“We were previously in Kingsland,” says Ashleigh Scopas, founder of ASH&STONE. “What had started as an online business with warehouse space and a small retail store, became so successful we had to continue expanding the shop until there was finally no room left to grow.
“It prompted the hunt for a location fitting both our brand and unique product lines, and one which could accommodate the small mindfulness events we host.”
Walking into ASH&STONE’s new shop is a beautiful experience. With soft furnishings and distinct display areas, it’s been curated to showcase how to incorporate crystals into your own home. Large crystals sit alongside ceramics; smaller pieces with books and candles.
“I've always had an interest in mindfulness and wellbeing. I use crystals for meditation and it's a passion of mine,” says Ashleigh. “I also have a love for interior design and unique pieces to create beautiful spaces.
“ASH&STONE’s shop is a reflection of that. It’s something customers often comment on.
“The space is beautiful, peaceful and accessible for all. Some come for the large crystals we specialise in, smaller display pieces or to start their crystal journey. Others, for interior design and gift ideas. We have crystal singing bowls and pyramids in-store to try. And right now, crystal Christmas advent calendars and gift boxes.
"A table full of smaller crystals is set up for children to run their hands through and discover their favourite stones. They absolutely love it," says Ashleigh.
“While setting up ASH&STONE, I met an incredible group of women who, like me, were doing the hard mahi to establish their businesses. We decided to support many of these brands and currently have eight New Zealand-made product lines in the shop."
That includes New Zealand designer jewellery by Anoushka Van Rijn; bespoke hand-wrapped crystal pendants and earrings from Neptune Illusions; bath salts and pulse point oils, skin care, sage and sprays, baby shower gifts and self-care packs.
A secondary space at the new Redmond Street location is used for reiki healing and intimate sound bath events.
“We’re excited to now be calling Ponsonby home – and to meet many of you soon!”
ASH & STONE, 3 Redmond Street, T: 09 307 7830, E. info@ashandstone.online,
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Published: November 2023