Local fast food joint Wise Boys has new owners.
We talked to the new owners about their plans for their new business.
Who are the new owners of Wise Boys Grey Lynn?
We are two friends who went to school together and have worked various roles together in hospitality. We always wanted to go into business with each other. After university, working 9-5pm office jobs, and travelling the world, we figured let's stop talking about a dream we’ve had since we were teenagers and actually do something about it!
I (Gryshka) moved from South Africa to Auckland with my family in 1999. I am an early childhood teacher by trade and have always loved working with people. McCraine was born and raised in Auckland, is of Samoan descent and has a background in marketing and sales. He has been vegan for about 10 years now and loves discovering new vegan food spots – his favourite is The Food Temple in Lisbon, Portugal.
Why did we decide to purchase Wise Boys Grey Lynn?
We’ve always loved working together and the pressure and unique enjoyment of the hospitality industry. Our first venture on our own was buying the Wise Boys’ food truck a couple of years ago, and creating our own vegan food truck called No Missed Steak. We spent countless evenings and weekends working local markets, festivals and private events and well and truly caught the food truck bug.
Luke Burrows (founder of Wise Boys) asked if we’d be interested in buying Wise Boys Grey Lynn. We were over the moon that an opportunity like this had presented itself. We love the brand, product and ethos and, with such an alignment, it seemed only natural to jump at this opportunity. We love being a part of the Wise Boys' family and couldn’t have asked for a better store to own and operate.
Have you given up the food truck?
The food truck has come with us, and is currently undergoing a cosmetic upgrade and rebrand back into Wise Boys! We’re already taking bookings for weddings, private events and Christmas functions and will be attending some festivals over summer too. Booking requests and enquiries can be emailed to us at foodtruck@wiseboys.nz.
What’s planned for the rest of the year?
We have an awesome team of high school and university students, all eager to get stuck in. We’re proud to help grow the business and to make the store a welcoming environment for our customers. We’re currently running a couple of warming winter specials: a butter chicken burger and a ‘tuna’ toastie that are perfect for those rainy evenings. We want to encourage those who may not have tried Wise Boys before, so we’re running a special for the whole month of August: free fries with any order! So do come through and say hi, we’d love to get to know the local community.
WISE BOYS, 604 Great North Road, T: 09 360 0801, www.wiseboys.nz
30 July 2024
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