Apartmint Real Estate in Ponsonby is the first in New Zealand to use Virtual Reality (VR) technology to showcase freehold residential apartments to prospective buyers.
Apartmint is a licensed real estate agency that specialises in selling off-plan boutique apartment buildings in the city fringe, often designed with baby boomers or empty nesters in mind.
Apartmint encourages developers to construct high-quality oversized apartments with generous decks to suit owner occupiers who want to improve their lifestyle. We target apartment buildings which are located close to cafes, restaurants and parks, which offer security and safety with sunny decks and views whilst removing the hassle of home maintenance and lawns.
These oversized apartments often contain only five to 20 apartments per building where it is uneconomic to justify the cost of constructing a full size showroom.
It is often difficult for the buyer to fully understand the completed product they will receive when relying on a plan set with a glossy brochure.
The Virtual Reality (VR) technology provides ground breaking improvement in communication around apartment size, daylight and finishes. Potential buyers can now truly visualise their new home and in particular understand the volume of rooms, colours, natural lighting, views, relationship to decks. This is a game changer.
"If a picture paints a 1000 words then VR paints 1,000,000."
Customers benefit from an improved understanding of the value proposition as they are taken through different rooms. Most people can't interpret plans, particularly the scale. Consequently VR reduces their risk of not understanding the product.
We can offer the experience from our centrally located showroom at 54 Ponsonby Road, which is manned seven days per week, saving the buyer from racing from one open home to the next.
Proxima Residences is the first freehold residential development project to offer the VR experience. These luxury apartments are located 900m from our Ponsonby Road office and sit on a ridge. The design, size and high level of quality is targeted at owner occupiers. The apartments offer Arclinea designer kitchens by Matisse with fingerprint -free nano technology cabinetry and appliances from Miele with options to upgrade to Smart Home technology from Schnieder which includes integrated sound to stream your favourite tunes. The north-facing apartments have amazing elevated views and sun capture. Theses apartments are all circa 100m in size plus oversized covered balconies of up to 26m square.
The south-western apartments are smaller and overlook Basque Park and Mount Eden and suit first home buyers and city workers. These balconies will enjoy late afternoon sun when the workers return home.
Everyone is amazed by the effectiveness of VR which makes them feel as if they are already enjoying their new apartment. Call into Apartmint, opposite Western Park to amaze yourself.
APARTMINT, 54C Ponsonby Road, T: 0800 360 003, www.apartmint.co.nz