You are full of potential. Live it

Take a look in the mirror, does your state of mind affect what you see? Local wellness brand BraveFace has launched a new campaign encouraging Kiwis to challenge their mindset when looking in the mirror, and to replace negative thoughts with positive affirmations.

In an effort to remind us that we are all full of potential, mirrors with powerful messages have been placed across key areas in Auckland, Wellington and Christchurch. These mirrors are a reminder to passers-by that despite the struggles they face, they are strong, they are brave, and they are full of the potential to make their goals and dreams a reality.

Potential (noun) The ability we all have inside us; to grow, to develop, to achieve, to succeed.

BraveFace founder Katherine Douglas says “the number of Kiwis struggling with stress, sleep, anxiety and their mental health, has increased dramatically in the past couple of years. We created BraveFace to provide people with the tools they need to overcome those unwanted feelings, both through our products and the messages we share.”

To make the greatest impact possible, BraveFace realised they needed to support Kiwis right from an early age, when negative thoughts and mental health struggles first start to appear.

To help young Kiwis reach their full potential, BraveFace is donating $10,000 to the Sir John Kirwan Foundation and their initiative Mitey. Mitey supports schools to deliver an evidence-based approach to mental health education for Years 1-8.

BraveFace will also donate a further $10 to Mitey on behalf of anyone who takes a mirror selfie at one of the campaign locations around the country, posts it on Instagram and tags @braveface. *

“Sometimes our fears and anxieties can hold us back, but at BraveFace we believe that despite our struggles, we are all full of potential, and it’s time to live it”.

This campaign has been created to positively influence how Kiwis view themselves, encouraging them to replace their negative perceptions with strength, bravery and the belief that they are full of potential.

Find the mirror:

170 Ponsonby Road.

CoolHead Day Spray helps you restore calm and focus during times of stress. Size: 45mL. Price: $45.

HeadRest Night Drops helps to quieten your racing thoughts, allowing you to fall and stay asleep. Size: 45mL. Price: $45.

LiveCalm Daily Capsules help you manage everyday stress and sustain calm throughout your day. Size: 56 capsules. Price $40.

Available from www.braveface.com, leading pharmacies and Farro.

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