Local fashion: introducing Ravenhue by Turet Knufermann

Easily the simplest, most flattering hue in your wardrobe, black is always classic but needn’t be basic.

Renowned local fashion designer, Turet Knufermann, has a long history of making classic wardrobe staples for women across New Zealand, and is an unabashed fan of black. Having opened New Zealand Fashion Week in 2018, the media shy designer has spent her time during the global pandemic giving thought to what women need, and has developed a capsule wardrobe all in black that makes life a little easier.

“Ravenhue is designed for you,” says Turet. “The bones of your wardrobe are those essential staples that go with almost anything, never go out of style and are enduringly chic. Ravenhue pieces are meant to be a blank canvas that you can layer on to. They are dependable and sometimes unremarkable, but a stylish woman understands that not every piece is supposed to be remarkable. Some items are just supposed to be reliable.”

These pieces transcend time, trends and travel, and Ravenhue can go from day to night, season to season, and still be worn five years from now. With a total of 38 items in the capsule covering dresses, pants, tops, jackets and eveningwear and in sizes from XS to XL, there is also plenty to choose from. Demonstrating the quality of the fabric used, the entire capsule can fit into an elegant travel bag hand made here in New Zealand, which is also part of the range.

“Our online shopping platforms have experienced huge growth since we went into that first lockdown,” says the designer, “and we have made so many learnings and advancements when it comes to our virtual customers. We’ve made new connections across the country and this range has been developed with every woman in mind.” Ravenhue is available now. (HELENE RAVLICH)

https://knuefermann.co.nz/pages/ravenhue

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Published 3 September 2021